BRAND PARTNERSHIPS
With over 65 million followers across his platforms, Julius Dein is the most popular magician on social media.
Julius elevates your brand’s exposure, amplifies your marketing messaging and influences consumer intent, all through high quality, unforgettable content. He grew up on social media and has mastered the requirements necessary to garner attention and create viral memories.
Julius’s world-renowned activations have established him as the market leader in social media marketing. Whether you’re looking for all outgrowth through brand awareness, smashing your sales targets through trackable direct sales or bespoke content for all your marketing & advertising needs – Julius Dein and his team have something that works for every brand.
Previous Brand Collaborations
Brand Partnerships Include:
FDA (US FOOD & DRUG ADMINISTRATION)
Purpose: Anti Vape Campaign
Location: California
McDonalds
Purpose: App launch
Location: United Kingdom
UBISOFT
Purpose: Drive Downloads to new video game Watchdogs 2.0
Location: Manchester
Case Studies
Samsung
Galaxy s9 Launch
Objective: To increase awareness of the newly released Galaxy S9 handset in the 18-24 market worldwide. Samsung wanted to showcase their phone’s super slow-mo video-capture feature in an exciting, engaging and memorable way.
Customized Magic: Idea development- and creation of customized magic tricks involving the product for seamless integration.
Production: In-house videography and photography content creation as well as post-production editing by the social media experts team.
Social Distribution: 1 Instagram Video, 1 Facebook Video. The result was as following:
6M VIEWS | 200K LIKES
My McDonalds App Launch
BRAND: McDonald’s UK
THE OBJECTIVE: To increase awareness around the re-launch of the “My McDonalds” app. Julius was invited as a celebrity host to do magic for the social commercial which was distributed online on McDonalds channels as well as Julius’s own platforms.
Deliverables:
CONTENT CREATION: With magic integration
PRODUCTION: Video production and editing.
SOCIAL EXPOSURE: 1 Instagram Video where Julius performed a magic trick in the back of an Uber car alongside makeup artists and influencer – Daniel Ruiz Smith. The trick involving linking the broken pieces of a playing card, (suggesting that just like Venmo and Uber, some things work better together). Julius ends the video by noting that just as he split the card, you too can now split the cost of an Uber ride with Venmo.
The Results:
+90.000 DOWNLOADS
Watch What A Day On Set Can Look Like!
BRAND: Jamaica Tourist Board
THE OBJECTIVE: To increase awareness of Jamaica and help promote tourism to the country. “Visit Jamaica’ wanted to showcase the culture, diversity, adventure and of their country and to target a wide audience who were seeking new travel experiences and were keen to discover exciting destinations.
Deliverables:
CONTENT CREATION: With magic integration
PRODUCTION: Video production and editing.
SOCIAL EXPOSURE: 5 Instagram Videos, 5 Facebook Videos. Julius created a series of videos performing guerrilla-style street magic which amazed local Jamaicans. Throughout the video series, Julius highlighted the beauty and scenery of key travel locations in Jamaica while also connecting with the friendly and fun-loving local community.
The Results:
56M VIEWS | 700K LIKES
BRAND: Uber X Venmo (Joint Partnership)
THE OBJECTIVE: Uber and Venmo wanted to promote the integration of a new payment feature within Uber. With Venmo, riders could now split the cost of their trip with friends.
Deliverables:
CONTENT CREATION: With magic integration
PRODUCTION: Video production and editing.
SOCIAL EXPOSURE: 1 Instagram Video where Julius performed a magic trick in the back of an Uber car alongside makeup artists and influencer – Daniel Ruiz Smith. The trick involving linking the broken pieces of a playing card, (suggesting that just like Venmo and Uber, some things work better together). Julius ends the video by noting that just as he split the card, you too can now split the cost of an Uber ride with Venmo.
The Results:
1.8M VIEWS | 95K LIKES
BRAND: Colombia Tourist Board
THE OBJECTIVE: To increase awareness and bolster tourism to Cali, Colombia. Marca Pais Colombia wanted to promote the rich culture, Traditions and lifestyle of their country through the use of dance and magic. The goal was to target a wide market of potential vacationers who were seeking new travel experiences and were keen to discover exciting destinations.
Deliverables:
CONTENT CREATION: With magic integration
PRODUCTION: Video production and editing.
SOCIAL EXPOSURE: 1 Instagram Photo – 2 Instagram/ Facebook Stories. Julius created captivating content which showcased him learning the iconic Cali tradition of salsa dancing. Throughout the video, he integrated his signature street magic with narration that educated viewers on the art and history of salsa dancing in Colombia.
The Results: